{"meta":{"id":"https:\/\/api.iclient.ifeng.com\/ipadtestdoc?aid=ucms_7yGAE8jvlbH","type":"doc","o":"1","documentId":"ucms_7yGAE8jvlbH"},"body":{"newStatus":"1","documentId":"ucms_7yGAE8jvlbH","staticId":"ucms_7yGAE8jvlbH","title":"东风公司发布高端电动品牌标识 定名“岚图”","shareTitle":"东风公司发布高端电动品牌标识 定名“岚图”","thumbnail":"http:\/\/d.ifengimg.com\/w150_h106_q100\/x0.ifengimg.com\/res\/2020\/E0BA0486A9DF6AC147AC7D27D4E4E11B6462FF09_size523_w730_h411.png","source":"行车视线","author":"","editorcode":"weMedia","editTime":"2020-07-20 13:55:41","updateTime":"2020\/07\/20 13:55:41","wapurl":"http:\/\/\/\/auto.ifeng.com\/c\/7yGAE8jvlbH","introduction":"","wwwurl":"http:\/\/\/\/auto.ifeng.com\/c\/7yGAE8jvlbH","commentsUrl":"ucms_7yGAE8jvlbH","commentCount":0,"text":"
近日,行车视线从官方渠道获悉,东风汽车集团有限公司在武汉Big House当代艺术中心正式发布全新高端电动品牌,并将其中文名命名为岚图。<\/p>
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在公布新品牌标识的同时,品牌团队也正式亮相。对此,东风公司党委常委、副总经理尤峥表示:“岚图汽车科技公司将以中国造车新实力的姿态,采用全新的组织机制,以全新的团队和全新的商业模式,为用户提供零焦虑的高端智慧电动体验。岚图汽车还将引领东风公司品牌向上,以及中国新能源3.0时代的发展潮流。”<\/p>
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另外据了解,作为东风公司的重要战略布局,岚图是东风公司举全集团之力打造的高端电动品牌,将“让汽车驱动梦想,为美好生活赋能”作为品牌使命,力求为消费者提供新能源3.0时代的零焦虑高端智慧电动体验,满足消费者对美好汽车生活的向往。<\/p>
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关于品牌定位,岚图品牌定位于“真正零焦虑高端智慧电动品牌”,是中国“造车新实力”。不仅如此,岚图汽车还拥有全新战略、全新组织机制、全新商业模式和全新团队,采用市场化运作,独立运营。未来十年新能源汽车将保持中高速增长,源于对用户需求的洞察,岚图将充分洞见市场机会和用户未被满足的蓝海需求,整合核心资源和优势,提供独到且差异化的电动汽车解决方案。<\/p>","img":[{"url":"http:\/\/d.ifengimg.com\/mw640_q100\/x0.ifengimg.com\/res\/2020\/E0BA0486A9DF6AC147AC7D27D4E4E11B6462FF09_size523_w730_h411.png","size":{"width":"640","height":"360"}},{"url":"http:\/\/d.ifengimg.com\/mw640_q100\/x0.ifengimg.com\/res\/2020\/429D12CD0E50B777DD17CBCB7EBBF611AF546432_size271_w730_h427.png","size":{"width":"640","height":"374"}},{"url":"http:\/\/d.ifengimg.com\/mw640_q100\/x0.ifengimg.com\/res\/2020\/BE99F94600F0B5E873204A006078120523B394B9_size241_w730_h485.png","size":{"width":"640","height":"425"}},{"url":"http:\/\/d.ifengimg.com\/mw640_q100\/x0.ifengimg.com\/res\/2020\/EC8C233B64693C79072EBE949404F078C879D8D8_size425_w730_h487.png","size":{"width":"640","height":"426"}}],"summary":"近日,行车视线从官方渠道获悉,东风汽车集团有限公司在武汉BigHouse当代艺术中心正式发布全新高端电动品牌,并将其中文名命名为岚图。在公布新品牌标识的同时,品","sharesummary":"近日,行车视线从官方渠道获悉,东风汽车集团有限公司在武汉BigHouse当代艺术中心正式发布全新高端电动品牌,并将其中文名命名为岚图。在公布新品牌标识的同时,品","commentType":"0","wemediaEAccountId":"970144","showclient":"0","shareurl":"https:\/\/ishare.ifeng.com\/c\/s\/v0026M1DYgAXor7sy1IVU32pxuMH6GYgwalEuMj64RND5ro__","praise":"9","like_num":"9"}}